Minecraft

Synergy
the simultaneous selling of two or more linked products

Synergy in Media

the way in which a elements of a media conglomerate or different

companies work together to promote linked products across

different media platforms.

Cross-media content helps maximise profits and reach new audiences.

Cross platform gaming is being able to play a game on  a variety of  platforms. For example with the new update gamers will be able to play Minecraft on their PC with a friend who is playing on their Xbox.

The better together updat is so exciting for the gaming world because it allows all the didnt platforms to come together and it takes different versions of the game Minecraft on the different devices and consolidates them into one master version, with all the same features.

There is now a huge number of people of gamers, much more child protection issues. Parental control may be in built.

In my opinion the future of cross platform gaming is being able to play games with people all over the world on any device, with all the same features, I also believe it’s somewhat dangerous and may lead to cyber bullying from strangers or even people you know. Pros are that companies will be make more money and may even break gaming records and cons would be protecting those playing the game and competition between other companies. o9ver time players might move to platforms that facilitate cross-platform. Prices of games could go up ?

LION KING

Social Media Strategy
Influencer Strategy


Pampers, nappies
its a brand partnership, the advert involves a father struggling to change his son snappy but when he gets the lion king nappy it works out then he holds him up to ceiling. clip from the movie of the characters wearing the nappies.

audience: children , families
lion king toys
lion king prank, someone in a lion costume who roars at the public.

A teaser for the movie was aired during the NBA finals game between the Cleveland Cavaliers and the Golden State Warriors. Coming in at almost two minutes, the trailer marks the activation of Marvel's marketing for the Black Panther - a process that culminates in the launch some time February 2018.
A poster was also unveiled, that helped activate the social media channels and gained substantial leverage on social media.
The screening she organized is just one of hundreds of grassroots events across the country being organized by black filmgoers to celebrate the Feb. 16 opening of the historic film and give kids a chance to see it in theaters.
created the #BlackPantherChallenge with the aim of raising $10,000 through a GoFundMe page to benefit the Boys and Girls Club of Harlem. Within days, he had surpassed the goal, raising more than $40,000. The hashtag took off on social media.
Hashtags like #WhatBlackPantherMeansToMe have flooded social media and the film has also made a mark on the fashion industry too.

Black Panther

• Production Companies: Marvel Studios

• Casting - Who? Why? How much?:focus on dark skinned actors and characters, a full trailer was released.

• Chadwick Boseman $5million Michael B. Jordan $8 million Lupita Nyong'o $5million Danai Gurira $500,000 Martin Freeman $10million Letitia Wright $1million Angela Bassett $28million Forest Whitaker $15million Andy Serkis $28million

• Production budget - What might it have been spent on? The budget would have been spent on the story rights, the actors and special effects.
• Licensed Products
  
  
  
• Brand partnerships:
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Licensed products
revenue sharing partnerships : its a partnership between a clothing or toy company and the film distributor, they will split the profits, also known as a synergy.
Brand partnerships: another form of synergy, its when a film partner up with a brand for advertising.